Funnel & Revenue Calculator

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Restaurants & QSR Revenue Calculator

Online Advertisingv1.0.0

Estimate sessions, orders, revenue, CPA, and ROAS from Google + Meta. Include organic sessions if needed.

Global Assumptions

Channel A — Google Search / Maps / Performance Max

Choose one method (only the selected method is used).

DerivedValue
Sessions (Google)
Clicks
Impressions
Effective CPS

Channel B — Meta (Facebook / Instagram)

Set spend to 0 to exclude.

DerivedValue
Sessions (Meta)
Clicks
Impressions
Effective CPS

Totals & Economics

Total Sessions

Orders

Revenue

CPA (media)

ROAS (media)

Orders/Day

ComponentValue
Total Media Spend
Organic IncludedNo
Site Conversion Rate
Effective CPS (media)

Tip: include pickup vs delivery AOVs in your analysis if they differ materially.