Funnel & Revenue Calculator

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Restaurants & QSR Revenue Calculator

Online Advertisingv1.0.0

Estimate sessions, orders, revenue, CPA, and ROAS from Google + Meta. Include organic sessions if needed.

Global Assumptions

Channel A — Google Search / Maps / Performance Max

Choose one method (only the selected method is used).

DerivedValue
Sessions (Google)—
Clicks—
Impressions—
Effective CPS—

Channel B — Meta (Facebook / Instagram)

Set spend to 0 to exclude.

DerivedValue
Sessions (Meta)—
Clicks—
Impressions—
Effective CPS—

Totals & Economics

Total Sessions

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Orders

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Revenue

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CPA (media)

—

ROAS (media)

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Orders/Day

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ComponentValue
Total Media Spend—
Organic IncludedNo
Site Conversion Rate—
Effective CPS (media)—

Tip: include pickup vs delivery AOVs in your analysis if they differ materially.